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Become a Digital Marketer
You will learn all about a career as a Digital Marketer, including what a Digital Marketer does, how to develop your skills to succeed in the digital marketing industry, and how to get hired for a job, freelance, or start your own digital marketing business.
What Happens in the Digital Marketing Certificate Course Online
The Digital Marketing Certificate Course is an online learning program with suggested readings from the textbook (IAP Career College Guide to Become a Digital Marketer). This course is self directed, which means you may study and complete assignments at times that are most convenient for you from the comfort of your own home.
This part-time online Digital Marketing Certificate Course has a recommended completion date of 6 weeks from the start of the program, however, you may choose to complete the course in as little as 4 weeks or as long as 12 weeks, depending on your schedule.
The Digital Marketing Certificate Course has been created to allow you to complete it without any teaching assistance. However, if you have questions or need assistance, you can receive help from a Faculty Member throughout the 6 weeks of the course. Your Faculty Member is a valuable resource person who can provide you with personal teaching assistance to help you succeed in the course and advice to help you succeed in the career.
Course Topics
The online Digital Marketing Certificate Course has been developed to meet high academic standards, ensuring that as a graduate you can display with pride the Digital Marketing Certificate you will earn from the International Association of Professions Career College (IAP Career College).
The Digital Marketing Certificate Course covers topics of vital importance to anyone who wants to become a Digital Marketer including:
Introduction
- A Career as a Digital Marketer
- What is a Digital Marketer?
- The Digital Marketing Industry
- Benefits of Being a Digital Marketer
What a Digital Marketer Does
- Types of Digital Marketing
- Establishing Marketing Goals
- Identifying Target Markets
- Keyword and Market Research
- Creating a Marketing Plan
- Creating Marketing Content
- Assessing Marketing Performance and Adjusting Content
Getting Started
- Skills and Knowledge you will Need
- Learning by Doing
- Learning from Other Digital Marketers
- Educational Programs
- Resources for Self Study
Getting Hired
- Types of Employers
- How to Find Job Openings
- Job Hunting Materials
- Job interviews
- The Job Offer
Starting your own Digital Marketing Business
- Getting Started
- Financial Matters
- Working with Strategic Partners
Marketing your Services
- Choose your Target Market
- Marketing Tools
- Marketing Techniques
- Community Outreach
What Is Included in the Digital Marketing Certificate Course Online
This all-inclusive Digital Marketing Certificate Course Online package includes:
- Registration for the Digital Marketing Certificate Course Online
- Access to a Faculty Member to provide you with personal teaching assistance and business advice
- (Optional) 2023-2024 membership in the IAPO International Association of Professional Digital Marketers for only $2.99 per month
- Downloadable Digital Marketing Certificate personalized with your name and the seal of the International Association of Professions Career College which you may print
- (Optional) Opportunity to order official certificates printed on fine linen paper and embossed with the gold seal of the college
- Textbook: IAP Career College Guide to Become a Digital Marketer (e-book edition)
Register for the Digital Marketing Certificate Course
HOLIDAY SEASON SPECIAL
It’s easy to change or cancel your course registration. See our FAQ page for details.
You can have all this for an incredible price. It can cost hundreds, or even thousands, of dollars to take other programs. (We found courses based on old editions of our guides with registration fees of up to $999 and more.) We are able to offer you online courses at a significantly lower cost to you because of our expertise from over 20 years of producing the leading online guides for non-traditional careers.
Our online certificate courses have previously been offered for a registration fee of $297 U.S. and include a textbook and professional membership – a total value of almost $377.
HOLIDAY SEASON SPECIAL: This all-inclusive registration package for the Digital Marketing Certificate Course is priced as only $149.00 for the December 11, 2023 course.
Register today for the Digital Marketing Certificate Course. Enrollment is limited and registration is on a first come first served basis, so we recommend that you register early for the Digital Marketing Certificate Course online to avoid disappointment.
If the course is full, please email support@iapcollege.com to be notified when a new course date is scheduled.
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How Much Money Do Digital Marketers Make?
With more companies relying on online marketing to drive sales and raise brand awareness, it’s no wonder digital marketers are well rewarded. According to Payscale.com, experienced digital marketing professionals can earn up to $165,000 per year.
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What Does a Digital Marketer Do?
As a digital marketer you could be hired by large businesses, marketing agencies, not-for-profits, small businesses or other organizations to plan, create and monitor the performance of their digital marketing content. Your creative blog posts, Instagram posts, email marketing campaigns and other material will be central to educating consumers about what your brand has to offer them, and to connecting brands with the right audience to create long lasting, mutually beneficial relationships. Digital marketing is an exciting career for tech-savvy creatives who crave excitement in their jobs. As a digital marketer, you will be responsible for creating marketing material for a variety of digital channels, and will have to keep on top of consumer preferences and trends in your field. From choreographing a fun Tik-Tok video to preparing a brand comparison chart, you really will have the opportunity to do it all!
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How Do I Become a Digital Marketer?
Earning a certificate as a digital marketer will equip you with the principles and techniques for becoming a professional digital marketer. A certificate also provides evidence of your expertise, assurance of your professionalism, an important credential for your resume, a competitive advantage when marketing your services and higher earnings (according to the U.S. Bureau of Labor Statistics).
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What is the Digital Marketing Certificate Course?
In IAP Career College’s part-time online Digital Marketing Certificate Course you will earn certification as a digital marketer and learn important principles and practical step-by-step techniques for getting started in a career as a professional digital marketer. This online course has a recommended completion date of 6 weeks, however it may be completed in as little as 4 weeks or as long as 12 weeks. The course has been created to allow you to complete it without any teaching assistance, however as a student you have access to Faculty Members to provide you with personal teaching assistance and career advice.
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What is IAP Career College?
The International Association of Professions Career College (IAP Career College) is a leading online career college offering affordable online certificate courses and professional certifications for non-traditional and "dream" careers. When you take a part-time online certificate course with IAP Career College, you can schedule your learning around your life - you can work at your own pace, at the best times for you and from the comfort of your own home. IAP Career College and affiliated company FabJob Inc (the leading online publisher of guide books on how to get started in a dream career) have served over half a million career changers on six continents since 1999.
